INFLUENCERS: How Trends & Creativity Become Contagious

INFLUENCERS is a short documentary that explores what it means to be an influencer and how trends and creativity become contagious. Rob Stone, CEO of Cornerstone says; “I think an influencer has a certain confidence that probably not many people have; that they know what they’re doing ‘cause they’re comfortable in it.”  

Although the focus here is on the music, fashion and entertainment industries, I think the perspectives of the interviewees are almost universally applicable. Hope you enjoy.